The Great

American ready-to-wear and lifestyle brand
THE GREAT. is an American women's ready-to-wear fashion and lifestyle brand founded in 2015 by designers and longtime business partners Emily Current and Meritt Elliott. Based in Los Angeles, California, the brand is celebrated for its playful, nostalgic, and soulful take on classic Americana style.
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      THE GREAT. is an American women's ready-to-wear fashion and lifestyle brand founded in 2015 by designers and longtime business partners Emily Current and Meritt Elliott. Based in Los Angeles, California, the brand is celebrated for its playful, nostalgic, and soulful take on classic Americana style.

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